Alea iacta est.The dice has been cast, Martijn is born!
Mama and Papa love playing the boardgame Dixit and wanted to tell their own fairytale with the birthannouncement for their little boy. They met us at FACTS, where we briefly discussed the card. Later on, they dropped by at our house to look at the different styles of illustrations and to finalize the concept: a magical garden. The atmosphere of the card was inspired by the Dixit illustrations. The main characterhad to be gender neutral because Mama and Papa wanted to be surprised when their little one was born: we didn't know wether it was going to be a boy or a girl, how very exciting! They have a wonderfull veggie garden and beautifull chickens, so they were included in the design.
They chose a double US postal format, which allowed us to play with the landscape on the front and back of the card. You can see little Martijn blow bubbles followed by his chicken-buddies. In the magical garden a game-board inspired brick leads you to a magic beanstalk in the distance. On the inside a smaller illustration and text were added. Mama and Papa also ordered round stickers for the 'suikerbonen' and the bubble-bottles. When Martijn decided to be born on the 15th of july, Papa sent us a message with the final details. The files were sent to the printingcompany. A few days later Mama & Papa recieved the cards so they could notify friends and family!
We wish Martijn and his parents a magical time growing up with lots and lots of boardgame fun!
because you can't start early enough